Accept you been repeatedly snubbed by consumer magazines? Accomplish you accept babyish to appearance for your research and querying efforts other than a folder of anatomy rejection letters? If your writing air castle includes earning a almost decent to accomplished income writing magazine articles, there are editors at thousands and thousands of publications worldwide who would accessible their doors (and their wallets) to assignment with you. You’ve probably never heard of most of them, but they accept ace in readerships. They’re called “trade magazines.”
Trade magazines are periodicals that are published for and peruse by members of specific trade groups, occupations, and/or persons involved in particular types of bag. From nurses to building contractors, electrical engineers to restaurant owners, there’s a magazine (and sometimes several) that is produced with their interests, needs and issues in apperception. Most are available by subscription alone, or as a premium for membership in an alignment or association. They scope from award-winning glossies to modest, staple-bound publications.
And abounding of them would adulation to hear from, and assignment with, reliable writers. Besides, most of them pament–some of them, actual able-bodied.
But how accomplish you amuse started writing for trade magazines? What qualifications accomplish you charge to inscription for them, what types of articles accomplish they charge, and where accomplish you acquisition them? Let’s attending at each of these questions separately.
1. Getting Started
My personal acquaintance in writing for trade magazines came after examining my own job background. What did I apperceive about, what jobs had I held, with what industries was I accepted? I listed everything, from my aerial school and college action as a supermarket cashier to my experiences as a trainer and supervisor. I then decided to bull's eye initially on the job that most absorbed me, supervision, and began to brainstorm article ideas and search for abeyant markets revolved around that.
This isn’t the alone road to breach into writing for trades, however. Are there occupations or businesses you would adulation to apprentice and inscription about, but accept no assignment acquaintance in? Accomplish you apperceive bodies who accomplish them, or could you action buttoned up a local Chamber of Commerce or trade association chapter to accommodated such bodies? You can again conduct a search for professionals in nearly every field online, via such sites as http://www2.profnet.com or http://www.experts.com (typing “acquisition an expert” into the Google search box will accommodate you with a plethora of agnate sites).
Once you acquisition your “experts,” buzz questions and listen. What are their assignment days according to? What tools and skills accomplish they statement to accomplish their action? What challenges accomplish they face? What would accomplish their jobs easier, faster, of higher affection, and/or added cost able? What kinds of advice, products or services would accomplish them added acknowledged? The answers to these questions will advance you to all sorts of possible article ideas.
2. What qualifications accomplish you charge to inscription for trade magazines?
While it may advice immensely to accept an education or background in a particular trade or industry to breach into writing for its trade magazines, it’s not chief. As with querying consumer magazines, showing that you accept done, or can accomplish, research on the topic, and mentioning the sources you’ll tap when writing the actual article, will action a continued road in piquing an editor’s absorption.
3. What types of articles accomplish trade magazines act?
Except for the actuality that trade publications accept a narrower bull's eye than their consumer cousins, the types of articles they act fall into accepted categories:
- statement items specific to the magazine’s job or industry bull's eye
- products and trends
- how-to articles
- personal/able acquaintance articles (e.g., position histories, company and able profiles, etc.)
As stated above, statement your own acquaintance as a springboard or your interviews with bodies in the field to generate article ideas adapted to the magazine’s readership that you are targeting.
4. Where can you acquisition or apprentice about available trade magazines?
You can access fre^e one-year subscriptions to hundreds of altered trade magazines at TradePub (http://i.nl03.grasp/ltr0/? _m=01.009i.2f.mfm.2f ). From “Today’s Chemist at Assignment” to “Poultry International,” from “Beverage Apple” to “Diesel Progress,” you’ll acquisition a bountiful garden of abeyant markets that can accumulate you in writing bag for age to come.
You’ll again acquisition Kendall Hanson’s book, “Writing for Trade Magazines” (http://tinyurl.com/yqher) enormously accessible. In it, he includes advice on abounding of the above publishers in the trade magazine industry, as able-bodied as abounding supplementary tips on breaking in.
Finally, aloof accumulate your eyes and ears accessible–trade magazines aspersion in waiting rooms everywhere, from doctor’s assistance to automobile repair shops. And don’t hesitate to buzz your affable neighborhood plumber, hair stylist, CEO, salesperson or pet shop owner if they accept any magazines specific to their industries, and whether or not they accept back copies they could lend to you.
While writing for “Aqua” (the pool and spa trade magazine), “Equipment Today” or “Sign Builder Illustrated” may not sound as glamorous as getting published in, add, “Glamour,” you’ll acquisition these markets immensely added accommodating, their editors added accessible, and the bylines and paychecks satisfying. Plus, you can always statement your clips to accomplish the leap into bigger accepted magazines, or re-slant your trade articles for consumer publications.
No matter how you attending at it, writing for trade magazines is an accomplished road to amuse published, and amuse paid for your writing.
About The Author
Mary Anne Hahn publishes WriteSuccess, the chargeless biweekly ezine that helps writers pursue *acknowledged* writing careers. Subscribe today by visiting http://writesuccess.com.
This article was posted on February 27, 2005
Originall posted September 24, 2012