Whether you are an early technology adopter or not, there is no denying that the careful application of certain technology tools can advice you added effectively automate your marketing processes.
Automation allows you to contact added clients and prospects added frequently with less assignment – all acceptable things.
The following is a list and brief description of my Top 10 Marketing Automation tools. (What got them on the list is that I statement each one personally)
AWeber – This is a service that allows me to automatically administer my email database, send auto responses to requests and send this newsletter. There are abounding choices for this type of service but AWeber is the ace. – http://www.aweber.com/?204167
TypePad – This is a hosted blog software that is child’s play to statement but actual able. With a Pro statement you can set-up as abounding blogs as you ambition. Blogs are abundant but what about using the technology as a client portal. You can password protect a TypePad blog and statement it to share advice and files with clients.
AudioGenerator – Publish audio content to your website. Actualize audio testimonials. All you accomplish is call a phone figure, document your message according to voicemail and pick-up the code to put the audio on your interlacing site. This is a abundant road to amuse audio testimonials from clients.
Feedburner – This is a service I statement to extend the adeptness of my RSS feeds. Feedburner makes the feed compatible with any reader, gives me tools to advance subscriptions and even automatically alerts the above blog and RSS directories every age I add advanced content to my blog.
Google Statement Alerts – Type in as abounding search terms as you according to, even your agname and your company agname, and Google will deliver an email alert of any mention of your search terms in the Internet advanced wires. This can be a abundant road to track some of your own PR and and accumulate tabs on competitors and industry trends.
BlinkList – Your surfing around the Internet and you come upon a interlacing site that you appetite to bethink. Hit a button and add the site to a BlinkList folder. The service is chargeless and allows you to actualize and store interlacing page URL’s in a road that you can access them at a subsequent date. This is a abundant research tool. An added statement of this online service is that you can publish your lists as RSS feeds. Surf around and acquisition lots of abundant resources that relate to your bag and with one line of code you can adhesive this list on a interlacing page. When you chicken feed the list, it automatically updates on your site.
Submit Your Article – This service allows you to submit up to four articles each month and then distributes the articles to hundreds of interlacing sites, article directories and ezine publishers. There is a charge for this service, but it is able-bodied worth the exposure and traffic you will accretion from consistent statement.
PRLeads – Dan Janal’s PR Leads service sends you leads from reporters who are working stories that relate to your bag or expertise. Several times a day you will accept an email with contact advice of reporters who are requesting advice. This service has led to several above PR mentions for me including two appearances in Entrepreneur magazine.
PRWeb – A chargeless press release distribution service. This service allows you to post press releases and beam them automatically distributed around the Internet. For a $30 donation you again amuse inclusion in Google and Yahoo statement. With the amount of sites that republish those statement feeds you amuse abundant exposure whether a reporter calls or not.
ACT – This customer accord management software allows you to accumulate detailed advice on clients and prospects as able-bodied as keeping tabs on mailings and advance begetting campaigns. Add a advanced contact and you can set-up ACT to alert you to mail the advanced contact series of letters automatically.
There you accept it! Any more, that should accumulate you active for the rest of the week.
About the author:
John Jantsch is a marketing coach and creator of the Duct Tape Marketing System. You can amuse added advice about the Duct Tape System and download your chargeless copy of How To Actualize the Bitter borderline Baby Bag Marketing System in 7 Child’s play Steps by visiting
Originall posted January 8, 2012