What is an Investor Ready bag aim?
An investor ready bag aim is a document that has been professionally prepared to accommodated the needs of both Adventure Capitalists and Angel investors. In your Bag Aim, you should be able to beam your own project buttoned up the investor’s eye. Your aim must be able to answer the concerns of an investor.
The investors, both VCs and angels, are risking their adamantine earned chief by investing in your adventure in the achievement of continued chat returns that are worth abounding times their aboriginal investment. An Investor Ready Bag Aim demonstrates to investors that you are an expert in your industry and that you accept a ablaze assignment. An entrepreneur addresses these needs by prepareing a comprehensive and detailed appearance of their bag objectives and goals. Some big sections that inscription altered concerns of the investors are below:
Investors invest in management – not aloof ideas. It is actual big that you accurate your adeptness, affection and dedication to your bag as ace as you can. The competence of your accumulation along with their acquaintance levels and their commitment levels are again factors that investors attending into before manufacture their investment decisions.
It is big to communicate to the investors that you accept the needs and requirements of your customers and to articulate your marketing strategy within your bag aim.
A all description of the product or the services offered by you should be outlined in detail. A description of the overall marketplace for your product or service, along with the details of your customer base is chief. The investors charge to apperceive the grasp and the affectionate of customers your product / service is catering to.
One of the most big sections of your bag aim is your marketing aim. This section will outline your sustainable competitive advantage to your investors. In a road assure them why you will succeed where others accept failed. This section is where you accommodate a definitive description of your customers, marketplace size, demographics, characteristics, advance prospects, trends and sales abeyant per product / service category.
Here is where the pricing strategies are outlined and how they can directly access the advance abeyant of each product /service. It is again big to accommodate the approaching advance, marketplace share and trend influences.
Barriers to Entry
Along with giving the details of what your product / service is and who your customers are, you again accept to inform your investors how you will you prevent your competitors from captivating away your customers. The barriers to entry section outlines your bag strategy to accumulate your competitors at bay and abound in the marketplace. Investors charge to air comfortable about the soundness of your strategy before they invest in your adventure.
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About the author:
Howard Schwartz is a Bag Aim Consultant and a partner in investorbusinessplan.com He is based at Stamford, Connecticut, and has helped abounding adolescent entrepreneurs alpha out on their bag careers by preparing a comprehensive bag aim for them. He can be contacted on firstname.lastname@example.org and at 203-494-3344.
Originall posted January 13, 2012