One of the most overlooked and easiest ways to amuse your book into the hands of the bodies you wrote it for, is having a abundant website.

Body a abundant Website. I can’t state this generally enough or strongly enough: you must accept an attractive, accessible to statement Website that lets your visitors accomplish four things:

1. Buy your book.
2. Register and download specimen chapters or amuse your e-newsletter.
3. E-mail friends about your book.
4. Acquisition out added about you.

Your Website should be ground aught for your book bag, the abode where everyone comes to buy copies, accord you their contact advice, communicate with you about media interviews or bulk orders, and aloof apprentice about your book and why they should buy it. It’s the single most big angle of your marketing aim.

Apprehension that I said, “abundant” Website. There are thousands of advanced books coming out every month, and abounding of them are amateurish at ace. Having a sloppy, clunky, poorly written Website alone makes your book attending according to one of those amateur-hour productions. Invest the almighty dollar in a able Interlacing developer, someone who can architecture a classy, admirable site, body your e-commerce system and accord you the means to easily amend your site’s content at any age.

Acceptable sites all accomplish the books and their authors arise able, legitimate, and acute. They’re inviting advice centers for bodies to come to and spend age getting to apperceive both book and writer.

You should accept your Website up and running before you activate any PR or sales activities, probably at least two months before your book hits the streets. Speak to several Interlacing designers or amuse a referral from someone you assurance. In any position, accomplish sure your site has at least these features:

• E-commerce so bodies can buy your book. (a abundant abode –- http://www.bazuji.com/shopping)
• A registration page that asks visitors to accord you their contact advice before they can download a specimen chapter or amuse your e-newsletter.
• A media section where members of the press can download your press equipment as a PDF, peruse other media coverage, and contact you for interviews.
• A contact page with all your contact advice.
• A bio page with your personal adventure.
• A function that allows visitors to e-mail their friends from your site.

Specimen your book in print and on the Internet.

If you accept a Interlacing site (and you should), it’s child’s play. Aloof booty a chapter from your book, adhesive it into its own file with the proper copyright advice so it’s a self-contained document, turn it into a PDF (Portable Document Format, a admirable type of file created by Adobe), and abode it on your Website for chargeless downloading. Then send an e-mail to your entire list offering them an excerpt from your upcoming book chargeless. A 10% or 20% response percentage is not out of the catechism.

For print publications, it goes according to this:

1. Pull at buttoned up a list of target newspapers and magazines.
2. Contact the editors by e-mail asking if they would be absorbed in running your excerpt at no cost (editors adulation content they can amuse for chargeless).
3. Send your chapter as a Chat file to those who accede. Accomplish sure it’s completely clean and chargeless of any typos or grammatical errors, and accommodate an author bio at the borderline that lists your Interlacing inscription.
4. Be sure to amuse reprints or a PDF of the printed article you can statement for publicity purposes.

Alpha sending e-mails to editors several months before your book comes out. It usually takes a while to hear back, and even longer to actually amuse your specimen in print.

About The Author

Dr. Jamie Fettig

Are you absorbed in the one seminar that has created added Ace-Selling authors than any other seminar? A seminar put on by the guy who has sold added books than every other book in the history of the apple except the bible? Then amuse yourself to the Mega Book Marketing Seminar and train yourself to be a mega-acknowledged author and alter to a sought after speaker. Accomplish the aberration with your book that you appetite to accomplish. To Register and for added advice action to http://www.bazuji.com/book

For a abundant resource on easily creating an able and cheap website for your book action to http://www.bazuji.com/tomantion.html

Originall posted June 10, 2012